Now What?
Now that Jen had reached her target audience she had to decide if she was going to take it further… She had quickly realized that this particular thing was something that nobody was too keen to venture into, so she took it upon herself to do something about it. Just three days after putting the ad out into the universe, Jen was officially a business owner.
She enlisted the help of her brother and decided to buy the domain, decide what her business model would look like, and put herself on the market. There’s something about having an official website and trademark that would make anyone feel like they had finally “made it”. But were Jen and her brother completely ready for that journey?